RTD (Ready-to-Drink) refers to pre-mixed alcoholic beverages packaged in bottles, cans, or tetra packs, designed for immediate consumption. These include flavored alcopops, canned cocktails, spirit sodas, hard seltzers, and pre-batched classics like Gin & Tonic.
Typically bottled between 4–12% Alcohol % (ABV) , RTDs fall under the Strength : Low to Medium range. They are especially popular with younger drinkers and casual consumers due to their convenience, affordability, and wide flavor options. In India, RTDs like |Bacardi Breezer| and newer entrants like |Jimmy’s Cocktails| or |Simba Strong Seltzer| have grown rapidly.
